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Razer showcases Project Ava AI gaming co-pilot and Project Arialle gaming chair with heating and cooling functionality
These were the Razer Project Ava AI gaming co-pilot and the Project Arialle heating and cooling chair. We experienced both these concept technologies first-hand at the Las Vegas show. In Razer's ...
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I saw Razer's Project Ava in action and I'm convinced AI is ready to turn gaming on its head
At CES 2025 in Las Vegas, Razer took the wraps off its Project Ava concept which uses AI to give real-time coaching for gamers. A real-time AI coach for League of Legends wasn't on my CES bingo ...
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Game on: Inside Razer’s quest to turn avid gamers into brand loyalists
The fandom around gaming and lifestyle brand Razer is the stuff that a marketer’s wildest fantasies are made of. Numerous ...