Struggling to keep up with the latest Gen Z terminology? Ad Age’s Gen Z Marketing Glossary decodes the key phrases, digital ...

Gen Z workers have revealed the many ways they’re stealing company time — from beauty treatments to tardiness and working ...

What are the kids even saying these days? It can be difficult to keep track of all the new words Gen Z and Gen Alpha say on a consistent basis. Cap? Rizz? Sometimes it can feel like your child ...

Planet, joins Bob this morning to explain how to use and understand some of Gen Z’s slang terms. Marianne joins Bob for a weekly ...

If constantly being mogged by sigmas has you feeling like a fuhuhluhtoogan, and you have no idea what any of that means, you've come to the right place. This glossary aims to define and explain ...

Health-conscious consumers are shifting from sugary soft drinks to those with dietary fibers, says Laura Cooper of The Wall ...

The researchers found TikTok, Discord, and Snapchat have the biggest gaps between Gen Z brand favorability and overall brand favorability. An infographic (below) covers the full list of the 20 brands ...

It’s how Gen Zers prefer to get down and dirty, according to a new survey which shockingly found that today’s increasingly conservative 20-somethings ... stock.adobe.com But Gen Z’s ...

For Gen Z, everything old is new again. From Y2K accessories to reliving the grunge 90s, here’s what Gen Z romanticizes from years past — try not to get too nostalgic. Email? That’s for old ...

It seems like no matter how hard she tries, she just can’t get love right ‒ as is the case for a lot of Gen Z. Members of Generation Z, born between 1997 and 2012, seem to have a unique ...