CTV publisher Future Today banks on co-viewing to prove the value of household-level targeting against ad impressions served within its children’s streaming app, HappyKids. Future Today can’t track or ...
WASHINGTON -- In a child's buffet of food commercials, more than 40 percent of the dishes are candy, snacks and fast food. Nowhere to be found: fresh fruit, vegetables, poultry or seafood. For years, ...
The Ad Village promotes positive messages to children, replacing corporate sponsored advertisements. A membership-based AdTech company that disrupts online ads targeting children, replacing harmful ...
In a recent blog post, my friend Marion Nestle said, "It never occurred to me that we needed more research to prove that advertising to kids makes them want food products, pester their parents to buy ...
Commercials promoting sugary breakfast cereals could be put on a strict diet under government guidelines urging food companies to limit marketing of unhealthy products to children. Under guidelines ...
Marketing companies are targeting children on YouTube with advertising disguised as other content, an “unfair and deceptive” business practice, three privacy groups said in a complaint to the U.S.
The nation’s largest food companies say they will cut back on marketing unhealthy foods to children, proposing their own set of advertising standards after rejecting similar guidelines proposed by the ...
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