Major Indian beverage brands are rolling out flagship campaigns earlier than usual post-Holi, with experts predicting a ...

Reliance Consumer Product Limited is also eyeing strengthening its presence in modern trade and other alternate channels such ...

The deal marks Campa Cola's first overseas expansion since its 2023 revival by Reliance Industries. It was a prominent brand in the 1970s and 1980s, but waned after PepsiCo and Coca-Cola entered ...

In India, PepsiCo faces tough competition from its traditional rival Coca Cola, and more recently Mukesh Ambani-backed Campa ...

Meanwhile, Campa’s re-entry has shaken up the market, impacting established players like Coca-Cola, Pepsi, and Tata Consumer Products. Campa has captured over 10% market share in the sparkling ...

Campa Cola, in the United Arab Emirates, marking the brand's first foray into the global market dominated by U.S. beverage giants PepsiCo and Coca-Cola . World at Workcategory· February 18 ...

Publicis Groupe has won The Coca-Cola Company's US and Canada media account from incumbent WPP following a closed review.

Cola's bottling operations in North Gujarat and eyes further expansion, including potential foreign territories. Learn about ...

A Coca-Cola LinkedIn job listing for a marketing role added yet another hilarious twist to Pepsi’s 'Anytime' marketing salvo ...

Cola India is set to introduce American sports drink BodyArmorLyte to the subcontinent this summer, as the beverage giant scrambles to capitalise on what executives have joyfully described as "early ...

Pepsi stirred the fizz fight with a cheeky ambush—its ‘Anytime is Pepsi Time’ print ad playfully dunking on Coca-Cola’s ‘Half ...