Opinions expressed by Entrepreneur contributors are their own. Your brand is no longer just about you or your company. Now, branding is all about the individual. They are seen as symbols representing ...

In The Lean Startup, Eric Reis popularized the idea of the minimum viable product (MVP). The term relates to early software releases that startups use to learn from and build upon. By starting small ...

Business.com aims to help business owners make informed decisions to support and grow their companies. We research and recommend products and services suitable for various business types, investing ...

Over the past decade, philanthropic leaders and others working for progressive social change have increasingly focused on culture. This growing interest in culture comes from a dual understanding that ...

As digital brand communities dramatically grow in popularity, it makes sense to explore some high-profile examples. The customer-experience industry is undergoing a shift to mobile and niche platforms ...