Business-to-business (B2B) buying behavior is now aligned with consumer buying behavior, indicated by an increased demand for B2B sales and interactions to be conducted digitally, a report found.
It’s increasingly challenging for small businesses to keep up with consumer demands. Pre- and post-pandemic habits have merged, creating new consumer behaviors. I hesitate to call it “the new normal” ...
Why more consumers prefer AI-enhanced shopping - and still expect the human touch ...
The framing is the latest spin that executives are adopting to justify lackluster shopping, said Sucharita Kodali, a retail analyst at Forrester. “Choiceful is coded language for: Sales or units are ...
Meta, Crocs and Beats by Dre were the three fastest growing brands in 2022, according to a report on consumer perceptions from Morning Consult. Researchers say with Meta and Crocs specifically, the ...
ST. PAUL, Minn.--(BUSINESS WIRE)--Ecolab, a global sustainability leader offering water solutions and services, today announced findings from its second annual Watermark™ Study, which reports on the ...
Uncover the dynamics of the consumer goods sector, where companies produce goods for individual use. Understand how ...
Gen Z makes up a third of the global population and is estimated to spend $143 billion annually, as well as having a significant influence on family spending. Members of Gen Z also often share some ...
Members of Fast Company Executive Board share their expert insights. [Image: Courtesy of the individual members.] The Fast Company Executive Board is a private, fee-based network of influential ...
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