Buying a car used to involve visiting many dealerships. People would flip through newspaper ads or drive around looking ...

It’s increasingly challenging for small businesses to keep up with consumer demands. Pre- and post-pandemic habits have merged, creating new consumer behaviors. I hesitate to call it “the new normal” ...

Business-to-business (B2B) buying behavior is now aligned with consumer buying behavior, indicated by an increased demand for B2B sales and interactions to be conducted digitally, a report found.

Why more consumers prefer AI-enhanced shopping - and still expect the human touch ...

Prices are rising for just about everything, forcing millions of Americans to make increasingly difficult choices. More than 8 in 10 consumers are planning to rethink or even reduce their product ...

The framing is the latest spin that executives are adopting to justify lackluster shopping, said Sucharita Kodali, a retail analyst at Forrester. “Choiceful is coded language for: Sales or units are ...

Meta, Crocs and Beats by Dre were the three fastest growing brands in 2022, according to a report on consumer perceptions from Morning Consult. Researchers say with Meta and Crocs specifically, the ...

Uncover the dynamics of the consumer goods sector, where companies produce goods for individual use. Understand how ...

Gen Z makes up a third of the global population and is estimated to spend $143 billion annually, as well as having a significant influence on family spending. Members of Gen Z also often share some ...

ST. PAUL, Minn.--(BUSINESS WIRE)--Ecolab, a global sustainability leader offering water solutions and services, today announced findings from its second annual Watermark™ Study, which reports on the ...