Teasing the sleek addition to her beauty empire on an Instagram post with the caption "Just a girl ... Shape Contour is Rhode's first foray into the world of lip contouring. Hailey's brand ...

However, Rare Beauty has convinced me to give contour another shot. The brand released its $28 Soft Pinch Liquid Contour in late January, and after trying it myself, I think it's easily one of its ...