But, it's not a good idea to send off a complete business plan without some introductory discussions or meetings first. In order to determine if someone might even be interested in looking at your ...

The executive summary, or statement of purpose, succinctly encapsulates your reason for writing the business plan. It tells the reader what you want and why, right up front. Are you looking for a ...

This section is a summary of your entire business plan. Therefore, it’s a good idea to write it at the end of your plan, not the beginning. Just as with the overall business plan, the executive ...

So the executive summary, or statement of purpose, should succinctly encapsulate your reason for writing the business plan. It needs to tell the reader what you want and why, right up front.