Today’s busy consumers have little time and patience for phone calls. They often ignore calls from unknown numbers entirely or let such calls go to voicemail; they may not even listen to voicemails ...

Text message marketing is an easy way to boost your digital marketing efforts. Learn why and how you should use it.

With the unprecedented amount of money donated by text message on cellphones after the catastrophe in Haiti, mobile technology is very much on the mind of charity officials. Two new reports help shed ...

You may not realize it, but your healthcare organization already has the data it needs to increase patient retention and improve business process efficiency through a practice-patient text messaging ...