Web3 enables tokenized rewards stored on public blockchains, giving users full control and visibility. Rewards can be used across multiple brands or exchanged peer-to-peer, and crucially, don’t expire ...

A new analysis of major hotel loyalty programs finds one surprising brand delivering standout rewards, perks, and value for frequent travelers.

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. Most consumers are used to being prompted to join a loyalty program ...

Hand on your heart, how many loyalty programs have you signed up for just to get that 15% off welcome coupon and then immediately forgot about afterward? As David Beckham said: Be honest! Even in this ...