A recent study explored whether artificial intelligence (AI) can effectively replace humans in market research endeavors, shedding light on potential shifts in traditional research methodologies. The ...
SurveyMonkey is now Momentive. Learn more here. I’ll admit to bias on this one, but I believe the role of CMO is among the toughest in the C-suite—and the last 15 months didn’t exactly grease the ...
GetWhy A/S, a Copenhagen-based agentic AI-powered consumer research tech platform that helps companies carry out market research studies via video-based interviews, today said it has received 60 ...
The pharmaceutical industry is experiencing a profound transformation in how it approaches commercial decision-making and insights delivery with a big wave of technology and AI at the doorstep. Market ...
New research reveals how influencers’ words impact engagement in affiliate marketing on social media
The study, published in the Journal of Business Research, shares that traditionally major brands have embraced affiliate marketing programs; but the factors influencing engagement with ...
Research has shown that marketing can be a powerful tool for beverage companies to grow their business. For example, a study conducted by the Harvard Business Review found that companies that invested ...
New Journal of Marketing Research study shows food perks and social events outperform traditional wellness benefits in boosting worker motivation TAMPA, Fla. (Sept. 24, 2025) – When it comes to ...
Artificial intelligence (AI) is becoming an integral part of everyday life for Romanians, with usage rising sharply from 47% ...
When it comes to modern marketing, consumer research provides marketers with the insights needed to keep up with the ever-evolving preferences and behaviors of their audience. Consumer research ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results