For a moment, it seemed like streaming had finally overtaken television. But February’s numbers on viewing time—using a new ...

Nielsen said it will delay even further the release of its popular “Gauge,” a monthly snapshot of viewing across linear and ...

"As Nielsen continues to evolve its local TV measurement strategy to prioritize Big Data integrated with a representative ...

Nielsen is delaying its monthly Gauge report to April from its planned release next week after methodology changes raised ...

New York, March 12, 2026 – Nielsen, a global leader in audience measurement, data and marketing intelligence, today released ...

Nielsen has further delayed the inclusion of methodological changes to its monthly Gauge reports following backlash that the ...

Nielsen’s Audio Today 2026 report finds AM/FM radio delivers a $2 return for every ad dollar spent, even as marketers ...

The latest Audio Today report from Nielsen has been released. And, to little surprise, the nation's dominant audience ...

Nearly 30% of all ad-supported TV viewing came from sports in the fourth quarter of 2025, according to a Nielsen report ...

It's tone deaf because it features problematic legacy data its clients - and the MRC - have been pushing it to restate for actual upfront planning purposes.

The implementation of Nielsen’s Big Data + Panel ratings method has thrown a wrench in how TV viewership has been measured. And there is perhaps no television product that has been impacted more by ...

Did the audio content creation and distribution company led by Mary Berner share proprietary radio station ratings data with Eastlan Ratings, the lone alternative to Nielsen Audio in small and ...