A BIG fashion chain with 41 stores worldwide has announced plans to shutter a city centre branch in a matter of weeks.

From designer launches to thrilling Netflix series and immersive experiences, our editors share the must-know things for you ...

Ultra-low-cost or luxury? The strategic choice fashion brands & clothing companies must make in order to survive the rise of ...

By seamlessly blending music and fashion, H&M’s dynamic partnership with Spotify amplified brand engagement, making it the ...

This rose-printed bodysuit is a modern romance moment that many won't be able to resist when its out in stores.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Research shows that fitness habits are evolving during Ramadan with 55 per cent of UAE residents prioritising evening ...

Wednesday will be mainly cloudy throughout the day bringing fog patches in the morning and a 30 per cent chance of flurries ...

In our weekly fashion catch-up, we like to update the girls on what’s going on in all the corners of the fashion world.

Having access to a massive wardrobe filled with endless fashion choices is one of the most exciting aspects of being a ...

Suit vests are a classic wardrobe piece that is having a moment this spring. This suit vest from H&M is lined and has shaping ...