Emergency evacuation alerts have gone off the rails, pinging people seemingly at random. Experts say that such errors can sow mistrust in the alert system, potentially endangering residents down the line.

Around 4:15 p.m., another alert was sent out by the the Los Angeles County Office of Emergency Management asking residents to disregard the previous alert, as it was only intended for the Kenneth fire, which erupted near West Hills bordering Los Angeles and Ventura counties earlier in the afternoon.

Some residents across Los Angeles County woke up Friday to a wireless emergency evacuation alert, but county officials confirmed it was another "erroneous" message.

As many as 10 million residents of LA county may have received the text message warning them to get ready to flee.

Beverley Hills residents received “another evacuation alert from the LA County Fire Department” but officials “confirmed this was another error."

Emergency managers in Los Angeles apologised after false evacuation alerts sparked panic in a city on edge over an unprecedented wildfire disaster.

An alert designated to warn people of a fire northwest of downtown Los Angeles went sent county-wide, according to a local official. At the time, emergency management was monitoring the Kenneth Fire which triggered its own evacuations.

Los Angeles County residents received an evacuation warning in error Thursday as another fire sparked that afternoon.

While the message was intended for residents of Woodland Hills, officials say the registration location of the phones might have caused a wider distribution.

A wireless emergency evacuation alert was sent to residents across Los Angeles County on Thursday afternoon. However, it was meant for people in the order and warning zones for the Kenneth Fire in Woodland Hills.