PE Hub rounded up five pharma marketing deals from the last five months, starting with the most recently announced. (We have ...

Aledade is expanding its value-based care relationship with Humana to bring the partnership's services to rural health ...

In this episode of The Top Line, sponsored by PatientPoint, Andrew Schultz, President of PatientPoint Precision, discusses ...

Local pharmacists are keeping a close eye on legislators considering a bill supporters say will bring transparency to how pharmacy benefit managers operate.

"Discover the latest trends impacting managed care pharmacy in a new report by AMCP and Pfizer, including AI adoption, drug ...

The rise of artificial intelligence (AI), digitalisation, wider adoption of tools for marketing automation, and numerous other technologies have significantly reshaped the world of pharma for the ...

Why pharma needs to adapt to a start-up mindset The industry stands to gain from adopting a more agile way of working. As new technology disrupts the healthcare system, a product launch needs to ...

where she’s working to prove VR’s usefulness in pharmaceutical marketing and sales. In the following Q&A, she spoke with Pharmaceutical Executive about the technology’s ability to overcome some of the ...

The 35-provider FQHC aims to streamline operations and enhance ... a mobile dental unit, and an on-site pharmacy. The eClinicalWorks Cloud EHR intelligence will help leverage patient data from ...

EQS-News: Redcare Pharmacy N.V. / Key word (s): Annual Results/Forecast Building on a successful 2024, Redcare Pharmacy expects margin uplift and unabated fast growth in 2025, including a doubling ...

“In the past, a lot of pharma marketing has been mass marketing,” said Garay. “Now, everybody’s trying to figure out how you personalize content, both to HCPs and consumers, but the level of success ...