With AI helping tackle these time-consuming processes, teams can iterate on core gameplay loops more rapidly and with greater ...

For Jack Buser, who has worked in the gaming industry for 30 years, AI is an opportunity to push the boundaries of player experiences.

Google Cloud believes artificial intelligence is becoming essential for game developers, with studios that fail to adopt it facing serious risks. Speaking to Business Insider, Google Cloud ...

67% of developers are concerned about their dependence on Apple and Google. High platform fees and marketing costs remain top frustrations for more than half of developers. 73% expect double-digit ...

Since launching Google Play (née Android Market) in 2008, Google has never made a change to the US store that it didn’t want to make—until now. Having lost the antitrust case brought by Epic Games, ...

A revamped version of Google‘s app store Google Play launched Tuesday with features including an integrated gaming platform that will soon incorporate AI assistance, a new curated content “You” tab, ...

Update (Aug. 13, 9:33 pm UTC): This article has been updated to clarify that Google's upcoming requirements will not apply to non-custodial wallets. Google Play will require crypto wallet providers in ...

Google has proposed sweeping changes to its Play Store and advertising policies in India, aiming to allow more real-money gaming apps onto its platforms in a bid to settle an ongoing antitrust case ...

Sidekick provides real-time tips and coaching without leaving the game. Play Games Leagues let players compete for rewards, starting with Subway Surfers on Oct 10. The new You tab personalises rewards ...