Recent high-profile marketing failures show that consumers are rejecting AI slop. That's because brands have got GenAI all ...

Buffett has never sold a single share of Coca-Cola. The stock has split a few times over the last 30 years, leaving Berkshire ...

Four-time Indianapolis 500 winner Helio Castroneves claimed one of the four open spots in the season-opening Daytona 500 as ...

German soccer's DFB governing body has brought in the Marc O’Polo Scandinavian clothing brand as a new commercial partner, ...

Rob Yeomans, ice-president, commercial development at Coca-Cola Europacific Partners (CCEP) GB, said: “We’re excited to bring a slice of lime to the nation’s favourite cola, growing our range with a ...

Warner Bros. Discovery senior vice president, marketing (APAC) Daniel Tan (pictured) has stepped down. His last day will be ...

He re-joined the company in 2014 in Tokyo and spent five years as executive vice president, marketing and new ... Coca-Cola to join the Carlsberg Group in Copenhagen, Denmark, where he served as SVP ...

Interviews BITM’s Naresh Gupta emphasises the critical need for agencies to prioritise tight contracts. Gupta also shares ...

As Diljit Dosanjh celebrates his 41st birthday, fans worldwide aren't just wishing him a happy birthday — they’re paying tribute to a global cultural phenomenon. Born in Dosanjh Kalan, Punjab, Diljit ...

Coca-Cola has officially announced its latest flavor: Orange Cream. It’s everything we love about the classic Coke, infused ...

Piper Sandler initiated coverage on soda stocks, rating PepsiCo (NASDAQ:PEP), Coca-Cola (NYSE:KO) “overweight,” and Neutral on Keurig Dr Pepper (NASDAQ:KDP).

Americans consumed over 62 million cases of ready-to-drink spirits in 2023, an increase of almost 25% from 2022.