Music Business Worldwide

YouTube’s subscription business is now generating roughly $20bn a year – with music a key growth driver

Simple math implies YouTube’s subscription business, spanning YouTube Music, YouTube Premium, YouTube TV and NFL Sunday ...

More YouTube TV upgrades are coming this year, including a massive shift in subscription plans – and I think paying members will like this one

YouTube TV is scrapping its Basic Plan for over 10 new specialized subcription tiers, as well as a big upgrade for multiview streaming.
KSL

YouTube brings cheaper subscription tier to US with no ads, except for music

SAN FRANCISCO — Alphabet's YouTube on Wednesday rolled out a $7.99 monthly subscription service that is ad-free for most videos, except music, to create a plan to compete more directly with ...
Techno-Science.net

How to Transfer YouTube Subscriptions to Another Account

To transfer YouTube subscriptions between accounts, use the “Subscriptions Importer For YouTube” browser extension. Start by exporting your subscriptions using ...

YouTube TV enhances Multiview feature for customizable live-channel viewing

YouTube TV keeps surprising subscribers with upgrades and content expansions.
Android Authority

Watching YouTube on your TV might start feeling a whole lot like Prime Video soon

YouTube lets subscribe to premium content through its Primetime Channels add-ons. So far, Primetime Channels have not featured prominently in YouTube’s interface, limiting their success.

YouTube ad revenue hits record $11.38 billion in Q4, but falls short of expectations

YouTube continues to vacuum up digital advertising dollars, mostly at the expense of traditional TV ad budgets, notching its ...