Analysis of 1,500+ prompts shows most placements fire on first queries, while terms like 'best' and 'new' drive commercial ...

Self-serve negative keyword lists are now live in Microsoft Advertising, according to Ads Liaison Navah Hopkins — giving ...

After a 21-day rollout, the Discover-only shift favors U.S. publishers, boosts local expertise, and reduces clickbait.

Google has published new passkey guidance for Google Ads, helping advertisers strengthen security amid rising account hacks.

OpenAI reports the new usage milestone as paid subscriptions surge — the latest evidence that AI has become mainstream for daily use.

This is only a patent, not something implemented in Google Search. Here’s how SEOs are reacting to the AI-generated landing pages patent.

AI drives vendor discovery before Google ever sees the click. Learn how brand mentions, LLM citations, and branded search generate pipeline.

Specialize, productize, and price your services strategically. Here’s how to build a freelance SEO business that scales ...