Contentstack, a composable digital experience platform (DXP), acquired Lytics, a real-time customer data platform, with the ...

There’s a “confidence gap” between executives and entry-level marketers: 55% of executives are strongly confident in AI’s ...

AI adoption surged to 90% — and following that rapid onboarding, 76% of marketers are optimistic about AI’s future. As AI ...

Marketbridge, an integrated growth consultancy and marketing firm, completed its first EMEA acquisition by incorporating ...

If you’re keeping up with the generative AI trends, you’ve no doubt seen the recent explosion in “agentic AI” — AI agents ...

Just a couple years ago, Devin McDonnell, Executive Producer of Devenio Podcasts, found himself pitching the value of podcasting and videos to businesses. Now, his position has shifted from education ...

In the power struggle of importance, the pendulum is swinging over to prioritizing sales — at least according to Demand Gen Report readers. When analyzing our “Demanding Views” byline column, the top ...

Square 2 Marketing, an inbound marketing agency, has acquired enterprise-level demand generation agency BlueBird Strategies for an undisclosed… ...

Driving B2B sales requires identifying the right customers within an organization, an age-old marketing and sales challenge. With… ...

Regardless of how sales (and salespeople) are perceived, there's one thing everyone agrees on: Selling is tough. Breaking… ...

Rock Content, a content marketing solutions provider, generated $30 million in a Series B funding round led by… ...

Just a couple years ago, Devin McDonnell, Executive Producer of Devenio Podcasts, found himself pitching the value of… ...