Asus has halted smartphone development for 2026, suspending new Zenfone and ROG models as it pivots toward AI hardware, leaving the future of its mobile lineup uncertain.

ASUS' Chairman, Jonney Shih, has confirmed that the company isn't planning any new phones in the future and AI is to blame for it.

With comments like these, it seems the future of ASUS phones may have come to an end, with the Zenfone 12 Ultra and ROG Phone 9 FE being the last of the ASUS line. For now, there won’t be any new ...

ASUS has confirmed it will no longer launch new smartphones, quietly signalling an exit from the phone market. Here’s what it means for ROG Phone, Zenfone, and buyers.

An unconfirmed report early this month suggested Asus was pulling back on its smartphone plans, but the company declined to ...

The post ASUS Hits Pause on Phones — RIP Zenfone & ROG? appeared first on Android Headlines.

The global smartphone market might be losing another member, as ASUS shockingly confirmed this week that it doesn't plan to launch new smartphones in 2026. The last ASUS ROG Phone model released in ...

We've lost a good one to the AI boom.

It's a strong proposition, then. High-end power in a slimmer chassis with a lower price tag. The RedMagic 11 Air is now ...

The ASUS Zenfone 10 showed how good compact phones could be. Its apparent demise highlights why small smartphones are disappearing.