Make them laugh and they will … get a colonoscopy? The Virtua Health marketing team discovered a little humor and nostalgia on social media go a long way toward spreading the word that the recommended ...
What a crazy, mixed-up world this is! Just when did I begin to consider my colonoscopy a social outing? “Oh — I know, I know,” I said to myself, waving my right hand in the air like a happy fourth ...
The "Class of '93 Colonoscopy Campaign" created a 68% increase in colonoscopy leads. Marlton, New Jersey-based Virtua Health took humor to social media platforms to let patients know that the ...
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