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How digital advertising is changing automotive consumer behavior
Buying a car used to involve visiting many dealerships. People would flip through newspaper ads or drive around looking ...
In recent years, Amazon has stepped up its game to better compete in the billion-dollar U.S. online grocery market. Currently ...
The post also questioned why fans are encouraged to accept lifestyle changes to help the environment, while celebrities ...
Sponsored: This article discusses the rapid growth of sports betting apps in Canada, examining market trends, consumer ...
The framing is the latest spin that executives are adopting to justify lackluster shopping, said Sucharita Kodali, a retail analyst at Forrester. “Choiceful is coded language for: Sales or units are ...
Attentive Publishes Two New Reports that Show Consumers Want More Personalization and Are Embracing AI-Powered Shopping ...
Why more consumers prefer AI-enhanced shopping - and still expect the human touch ...
Two-Thirds of Top Marketing Leaders Expect a High Level of AI-Driven Disruption to Consumer Behavior
The Consumer AI Disruption Index is a qualitative and quantitative study that maps 17 consumer-facing verticals along two axes: risk of AI-driven disruption and strength of customer relationships (see ...
Despite the decline in plant-based meat and veganism itself, many consumers are still making an effort to reduce meat consumption. They are called reductarians. What is a reductarian? What is the ...
Marketing trends, such as microdramas and consumers who are expressing a sense of “dysoptimism,” are identified in the agency’s “Future 100” report.
For decades, “watching TV” meant sitting on the couch and catching a favorite weekly show, or viewing a featured documentary or movie. Sure, streaming and on-demand programming changed how consumers ...
One of the most noticeable changes in buyer behavior is how watches are evaluated before purchase. A decade ago, most ...
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