US consumers are missing out on an estimated $10 billion in savings annually 1, as more than a quarter of shoppers' loyalty points go unspent, and over one in ten are left to expire, new research ...

As hotel loyalty programmes evolve from transactional reward schemes into personalised, lifestyle-integrated ecosystems, we ...

The coffee business has always been cutthroat, but what's happening in the Carolinas right now shows just how quickly things can change. Clutch Coffee Bar, a drive-thru chain that's been serving cust ...

From a new all-inclusive in the Caribbean to an elite status points and miles enthusiasts adore, these are the hotels and hotel loyalty programs that won TPG Awards this year.

Here are the new rules of giving customers the royal treatment through memorable, must-have experiences—not by tracking ...

Let’s be honest: getting a customer to buy once is expensive. You pay for the click, you pay for the impression, and you ...

In 2026, more brands will adopt a holistic incentives marketing approach, uniting loyalty program management and personalized ...

In today’s competitive eCommerce landscape, customer loyalty plays a crucial role in the success of every brand. One of the most effective ways to foster that loyalty is through loyalty programs.

Customer loyalty programs have become a staple of brand marketing, promising to reward repeat customers and boost lifetime value. A recent survey of U.S. consumers found that 63% make purchase ...

Companies have been treating loyalty programs less like reward systems and more like data-harvesting tools. Here's what to ask yourself before signing up for one. Store loyalty programs used to be ...

The average Cheesecake Factory customer visits the chain four to six times a year. The company thinks that a new loyalty program can get them to add one or two more. Launched in 2023, Cheesecake ...