In order to become more effective, we can focus on four IQs for smarter marketing: data, search, social and cultural IQ.

How do you translate ancient Palmyrene script from a Roman tombstone? How many paired tendons are supported by a specific sesamoid bone in a hummingbird? Can you identify closed syllables in Biblical ...

Fair warning: This article may make some people who’ve been hyping AI visibility tools uncomfortable. After 18 years in the search industry, however, my professional integrity doesn’t allow me to stay ...

In aquaculture, few figures attract as much attention as the FCR. For years it has been the flagship indicator used to assess productive performance and, in many cases, it is still the first number ...

The ability to move with speed, precision and power is important for longevity. Here’s how to gauge it and how to improve. By Hilary Achauer If you want to age well, you are probably familiar with the ...

Naox Wave EEG earbuds can track brain activity for consumers. The FDA cleared Naox's Link EEG earbuds for medical use. The brain-tracking tech makes EEG monitoring more accessible. Brain signal ...

With 2026 right around the corner, we asked nine designers—Harshita Agarwal, Christian Bense, Christopher Brandon, Rachel Cannon, Bradley Hüsemann-Odom, Aymee Kuhlman, Sam McArdle, Jonathan Mount and ...

When scientists test algorithms that sort or classify data, they often turn to a trusted tool called Normalized Mutual Information (or NMI) to measure how well an algorithm’s output matches reality.

If you've been living under a rock for the past few weeks and only now decided to build a new gaming PC, we've got some bad news. DRAM pricing has gone a bit crazy, as it tends to from time to time, ...

For those who are planning to travel by plane this holiday season, more than a ticket will be needed to board. Travelers now need a REAL ID-compliant identification to board a federally regulated ...

Forbes contributors publish independent expert analyses and insights. Curiosity expert improving engagement, innovation, and productivity. I recently worked with a group of VPs from a large ...