Purple is out, icy is in. Kelly Osbourne surprised fans with a fresh hair color for spring on Thursday, posting a new Instagram photo of herself with icy silver-and-pink hair instead of her ...

Our hair has become a playground for experimentation ... Choose a semi-permanent purple dye then dial down the vibrancy by mixing it with conditioner. To maintain the colour, a purple or ...

Color-depositing shampoos add specific pigments (either purple, blue or green) onto the hair shaft to maintain your desired color. Based on color theory, blondes should use purple shampoos ...

I got this purple eggplant-y color called Thirst Trap ... I feel like it looks really shiny and bouncy and feels super soft. As a hair dye, I feel like literally nothing happened here today ...

From Bleach to L'oreal, these are the very best purple shampoos to neutralise brassy tones and keep blonde hair looking cool ...