Annual SEO roadmaps assume stability that no longer exists. Learn why they fall apart and how to plan for volatility, technical debt, and AI.

JTBC’s Friday series “Love Me” is now entering its second half! A remake of a Swedish series by Josephine Bornebusch, “Love Me” tells the story of a somewhat selfish but relatable family where each ...

Seo Hyun Jin will come face-to-face with Chang Ryul’s ex-girlfriend and the mother of his child in JTBC’s “Love Me”! A remake of a Swedish series by Josephine Bornebusch, “Love Me” tells the story of ...

Now, John Mueller of Google explained why 404s don't matter for SEO. On Reddit John explained "why does it not really matter for SEO?" Here is what he wrote: 404: URL doesn't get indexed; it's an ...

It looks like Meta has decided to turn Instagram users into unwitting SEO spam pawns. On Tuesday, 404 Media reported that the platform is generating sensational, likely AI-generated headlines and ...

Explore how expert guidance simplifies technical SEO and keeps your business aligned with Google’s latest updates. For many executives, keeping up with search engine optimization feels like an endless ...

AI is changing the nature of search and rewriting the rules for brands. It has spawned a cottage industry of AI search experts, though skeptics warn of overpromising. This story is one of a five-part ...

The moment Mack McConnell knew everything about search had changed came last summer at the Paris Olympics. His parents, independently and without prompting, had both turned to ChatGPT to plan their ...

Forbes contributors publish independent expert analyses and insights. Aytekin Tank is the founder and CEO of Jotform. When I first started Jotform, I spent a lot of time on SEO. I learned how people ...

This holiday season, more shoppers are expected to use chatbots to figure out what to buy. ‘Tis the season for GEO. As people start relying on chatbots to discover new products, retailers are having ...