During the X Games Aspen 2025, an experimental Google Cloud-based AI technology will be used to analyze and judge competitors in the snowboard superpipe events. The AI judge's scoring won't have ...

When ESPN sold its majority interest in the X Games in 2022, MSP Sports Capital promised big changes. On January 14, 2025, the group announced perhaps the biggest change so far. You can now bet on ...

Jeremy Bloom, X Games CEO, spoke with USA Today to explain ... but it will be new to the snowboarding event. As frightening as the idea of AI can be to some, it may play a valuable role in sports ...

Worlds First Action Sports League Blasts into the Future panel at South by Southwest 2025, X Games CEO Jeremy Bloom sat down ...

In yet another new example of an industry defying progress out of preference for “the old ways”, X Games riders and fans are going to be seeing a lot fewer electric motorcycles in the air this year.

He retired from competition after the 2022 Winter Olympics in Beijing, but now he’s on a mission to transform the sport in a ...

Australian Scotty James won his seventh Winter X Games snowboard halfpipe title, moving one shy of Shaun White's record. James, a 30-year-old with Olympic silver and bronze medals, landed the ...

Red Bull Heavy Metal is being lead by X Games Gold Medalist Zeb Powell, who will compete in a snowboard rail-jam competition. “Sharing the joy of snowboarding with the heart of the Northeast ...

If successful, it will bring order to snowboarding's otherwise confusing competition schedule ... Friday on a sun-splashed ...