Brand Builder campaigns use creativity to improve the fundamental measures of brand health – including awareness, consideration, preference, purchase intent and brand image ownership. The art of ...

“In terms of brand safety, we are 100% committed,” Meta ad executive Samantha Stetson told the advertisers, according to a recording.

“In terms of brand safety, we are 100% committed," Meta ad executive Samantha Stetson told the advertisers, according to a recording. That isn’t the way advertisers see it. Instead, they sense ...

Meta execs have told advertisers in the US that they are “100 per cent” committed to brand safety, despite the remarkable U-turn on content moderation from CEO Mark Zuckerberg. Monika Bickert ...

If you are looking to shop for a new car with the most advanced safety features, you probably are willing to spend a little bit more than you would on an older model or a used vehicle. The good news ...

Xbox boss Phil Spencer said its brand identity is "evolving" now keeping first-party games exclusive to its own platform is no longer "a path for [Xbox]". Xbox Developer Direct - four promising ...

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UNDATED (WKRC) - Thousands of children's pajamas sold by a popular brand were recalled. According to the Consumer Product Safety Commission (CPSC), thousands of Duluth Trading pajama sets were ...

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Despite new safety features that limit communication and content, risks like cyberbullying and exploitation remain. Effective safety requires active parental involvement and realistic ...